If you’re a hiring manager or a recruiter struggling to find qualified candidates, losing potentially great hires due to process inefficiencies or overly specific job descriptions attracting unsuitable candidates or deterring qualified ones – this is for you.
Here’s the truth: When it comes to building a team which can make the impact you dream of, the most important thing isn’t just the money you pay (did I really say that??). It’s about creating Employee Value Proposition (EVP) that attracts and retains the right people on your team. Combine that with covering their financial expectations, and you become magnetic ⚡️.
Creating an EVP uniquely designed and packaged for the specific people you want on your team is THE ANSWER to confidently sharing why people should work for you – without losing potentially great hires.
And if that wasn’t reason enough to pay attention…
🔥 More clear, concise, and accurately reflect the role’s responsibilities and requirements in the job description, you better stand out (unless you’re Apple – then you get away with any job ad). But for those who aren’t Apple…. we need to be more concrete).
🔥 When you get to know your ideal candidates and realize that they don’t KNOW what they want to do – but need to do something for a living, YOU can help them find a win-win situation for their skills and your business. Then chances are… they’ll work for you for a long time!
🔥 Being able to clearly explain your EVP (not just “salary and benefits”) and WHY people should work for you, puts you miles ahead of most companies. And your ideal candidates will notice!
You’re probably really frustrated with prolonged vacancies, that are slowing down project timelines despite extensive efforts to find candidates with the right skills and experience.
You’re likely struggling with constantly having to recruit and train new employees due to wrong hires being made and new employees may leave soon after joining.
And… maybe you’re even facing doubts as to whether you have what it takes to recruit a team of professionals?
This situation likely leaves you feeling stressed, overworked, and disconnected from the joy and passion that led you to become a entrepreneur in the first place.
You’re likely struggling with constantly having to recruit and train new employees due to wrong hires being made and new employees may leave soon after joining.
You’re probably really frustrated with prolonged vacancies, that are slowing down project timelines despite extensive efforts to find candidates with the right skills and experience.
And… maybe you’re even facing doubts as to whether you have what it takes to recruit a team of professionals?
This situation likely leaves you feeling stressed, overworked, and disconnected from the joy and passion that led you to become a entrepreneur in the first place.
When I started my my career as an HR in a relatively small company (about 40 people, newly launched on Bulgarian labor market) I struggled to attract candidates and there was huge attrition. Our management was planning business growth and I had to built multiple teams at the same time. But how to build teams where you don’t even have candidates applying for the opened positions?
I tried different job boards, asked my colleagues to refer their friends and that wasn’t working with good speed. I thought I would be fired for missing my KPIs.
One day I decided that people want to work in a well known company, with a good culture. “THIS IS WHAT I NEED TO DO! I need to get more specific about what is happening in the company, what opportunities we provide, why it is a good thing to work for us, and share that with as many people as possible so we are well know as an employer!” I realized.
In the following months I made contacts and spread the word and BAAM.
From 4 candidates two months before – to 100 in one job post!
Since then:
And the best part?
I achieve my KPIs and see how my clients’ businesses are growing.
We will talk about roles and responsibilities.
Creating a job description is vital – you will have clear responsibilities and skills needed to do the job.
You will learn to define the culture fit for a team.
We will build your EVP
(Employee Value Proposition).
We will fine-tune your recruitment channels.
We will create a long-term strategy to sustainably source candidates.
The differences in mindset between employees and employers are critical for the selection process. Together we will create a working people strategy for your business and you will walk away with the best interview practices.
Retaining the teammates during the first six months could be a challenge.
I will give you some tips & tricks on successfully onboarding new hires and building a good company reputation.
To go from…
Struggling to find qualified candidates
High turnover rates
Relying solely on traditional job boards
Vague or overly specific job descriptions
High turnover due to cultural mismatches
….
…to
Leveraging diverse recruitment channels and modern hiring practices.
Implementing effective onboarding and employee engagement strategies..
Utilizing diverse recruitment channels including social media and industry networks.
Crafting clear, concise, and accurate job descriptions.
Hiring for cultural fit and fostering an inclusive workplace.
Language: Bulgarian
Start Date: 17 October 
Place: Zoom meeting
Time: 8 аm – 10 аm EEST (GMT+3) 
Duration: 8 weeks• 6 workshops • 1 Mastermind session “Bad choice – one risk of being an employer” • 1 JD review • 30 min 1:1 coaching session • 60 min group coaching session “How 4 generations work together”
Value: € 360
I will guide you in transforming your recruitment into a well-defined process specifically designed to attract the people you’re most passionate about working with. Together, we’ll:
Value: € 360
I will guide you in transforming your recruitment into a well-defined process specifically designed to attract the people you’re most passionate about working with. Together, we’ll:
Value: € 360
I will guide you in transforming your recruitment into a well-defined process specifically designed to attract the people you’re most passionate about working with. Together, we’ll:
Value: € 360
Most businesses underestimate the first 6 months of an employee with the company, but exactly then each person decides if all promises during the recruitment process were real. Together, we’ll:
Nope, you only pay…
(price excl. VAT)
Absolutely! In fact, this masterclass is designed to provide foundational knowledge and practical strategies that can be incredibly valuable for someone in your position. This foundational knowledge is crucial for anyone starting in the field, helping you understand key concepts and how to apply them effectively.
You don’t need to learn from mistakes because they are expensive. I will provide you with a clear set of steps to follow and finish that task faster, with better quality.
Yes, the Recruitment Mechanics Masterclass will absolutely work for you as a hiring manager in an international company.
The Masterclass is tailored to enhance your understanding of recruitment strategies, which is crucial for managing diverse, global teams. It will provide you with advanced tools and techniques to attract and select top talent across different regions, helping you navigate varying market conditions. You’ll also gain insights into optimizing your recruitment processes, ensuring they align with your company’s global standards and objectives. This will make you more effective in your role and contribute to building a stronger, more cohesive team.
Yes, the Recruitment Mechanics Masterclass can still be highly beneficial, even if you already have a team.
The Masterclass will help you refine and optimize your existing sourcing and recruitment processes, ensuring that your business can grow easily when you are using the most effective strategies to attract and retain top talent. It can also introduce new tools and techniques that you may not be currently using, enhancing overall efficiency and effectiveness. Additionally, the Masterclass offers insights into advanced recruitment trends, enabling you to stay ahead of the curve and continuously improve your team’s performance in a competitive market.
The Recruitment Mechanics Masterclass is designed to be adaptable across various industries, including those with unique demands like yours. It focuses on universal recruitment principles while also providing flexible strategies that you can tailor to your specific industry needs. You’ll learn how to customize your recruitment processes to attract talent with the specialized skills your industry requires. Additionally, the Masterclass often includes case studies and examples from a variety of sectors, offering you insights and ideas that can be directly applied to your unique business environment.
No, you don’t need prior recruitment experience to benefit from the Recruitment Mechanics Masterclass.
The Masterclass is designed to cater to all levels, from beginners to seasoned professionals. It starts with the basics, giving you a solid foundation in recruitment principles, and gradually introduces more advanced concepts. This means you can learn and apply the knowledge effectively, regardless of your experience level. The course is structured to guide you step-by-step, making it accessible and valuable even if you’re completely new to recruitment.
It starts in October. Just get on the waiting list and we will inform you shortly how to register.